What will I learn?

Full Course Details

This training course aims to elevate participants’ written communication by helping them understand what makes writing effective in a professional context. Learners will explore how written style influences personal and organisational image, how it differs from verbal communication, and why it’s crucial to meet customer expectations. The course provides practical guidance on everyday formats like email and letter writing, offering structured tips, frameworks such as 5WH and SCRAP, and tools for handling complaints empathetically and professionally. It also addresses the importance of grammar, punctuation, and proofreading to maintain credibility and clarity.

On completion of this course, attendees will be able to:

  • Describe what works in written communication
  • Describe good practice for emails
  • List what makes a good business letter
  • Understand how to respond to complaints
  • Improve grammar, punctuation and spelling

Book Effective Written Communication Training

For companies who need to train groups of staff either remotely or in-person.

  • One day course
  • Up to 15 delegates
  • Flexible in-house training dates
  • Face-to-face training
  • In-house or a venue of choice
  • Virtual training option
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MEET THE TRAINER

Naomi Agnew

Naomi specialises in delivering public speaking and presentations skills training. Her passion is to help people to boost speaker confidence, build self-awareness and develop performance skills which make presentations more engaging and impactful. Naomi’s warm, bubbly, and approachable personality instantly makes people feel at ease when participating in what can be a nerve-wracking subject.

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Full Effective Written Communication Course Content

What Works in Written Communication?

  • You as the customer: what you like to see in written communication. How does yours compare?
  • Impact of written style and the image you and your organisation wish to portray.
  • The crucial difference between written and verbal communication.
  • The importance of understanding the customer’s expectation and establishing rapport.

Email

  • How effectively do you email?
  • 12 tips for good email practice

Good Practice in Letter Writing

  • Purpose of letters
  • Typical formats

Composition and Tone

  • Active Voice vs Passive Voice
  • Brevity
  • Commonly Overused Words
  • Repetitive Phrases to Watch
  • Ideal Sentence Length
  • Tips for Sentence Mastery
  • Use of Long Words
  • Jargon
  • Negative Words

Content

  • Thinking about what you want to say: 5WH.
  • Focusing the content: the SCRAP acronym.

Responding to Enquiries/Complaints

  • How might complaints be a useful tool for development?
  • How would you want someone to receive your enquiry/complaint?
  • Tips on how to structure a reply.

Grammar, Spelling and Punctuation

  • The consequence of errors and how to avoid them.
  • Guide to Punctuation
  • Proofreading
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Excel Training Business benefits

Effective Written Communication Training – Business Benefits

By investing in people, you can give your team all the necessary skills they need to help support your organisation’s goals.

Excel Training Business benefits

Effective Written Communication Training - People Development

Completing our Effective Written Communication training course will give you additional skills you need to help support your career development.

Excel Training Business benefits

Flexible Effective Written Communication Training Courses

  • Online or face-to-face in-house training
  • Individual delegates or group training
  • Flexible dates to fit schedules
BOOK YOUR EFFECTIVE WRITTEN COMMUNICATION TRAINING

Why choose TrainingU?

Excel Training Business benefits

Passionate

Established in 2008 by a team of knowledgeable training experts, we are passionate about delivering excellent training that makes a real difference.

Excel Training Business benefits

Experienced

All our trainers are qualified and experienced Written Communication trainers that will deliver the highest level of training to you and your team.

Excel Training Business benefits

Collaborative

Working together with our clients, understanding their needs and desired learning outcomes, to deliver a personalised learning solution.

Our Clients

What Our Clients Say...

A very well-presented training session, professional and energising. Interactive and enjoyable!

Mount Street Mortgage Servicing Ltd

Great training. The trainer delivered a great presentation, very interactive and plenty of time for us to talk things through and role play real life scenarios etc. I found it very useful.

Arjo UK Ltd

Great course for me, I wish I had done this years ago. It's taught me how to write an effective email, as well as how to respond correctly to complaints.

Forth Ports Ltd

Enquire & Book Effective Written Communication Training

Simply fill out the contact form or call 0333 344 6630 to make an enquiry or book your Effective Written Communication training.